We are pleased to announce our seed investment in BrightCurrent, a leading customer acquisition platform for residential solar and other clean energy solutions. The Oakland, CA-based company combines proprietary technology with a scalable fulfillment service to acquire residential customers below market rates at major retailers including Costco, Sears, Orchard Supply & Hardware, Ace and others. They originate solar sales, which are then sold to their customer base of top solar installation and finance partners such as SunRun, SunPower, and OneRoof Energy.
We are thrilled to announce our seed investment in UtilityAPI, an enterprise software company that is accelerating the worldwide shift to renewable energy by making it easier and more cost effective to switch to solar. The company's API portal service enables solar companies to seamlessly connect to prospective customers' utility accounts and instantly download structured data that is used to better qualify leads and improve the likelihood of a sale. Accessing historic usage and billing data from utilities is a major customer acquisition pain point for solar companies, resulting in as much as a 30% loss in lead conversion.Read More